Laughing Planet
MARKETING DIRECTOR | BRAND MANAGER | GRAPHIC DESIGNER | SOCIAL MEDIA MANAGER
I ran a one-man department (me, I am that man) in charge of all things related to marketing, brand management and social media. I also acted as the in-house graphic designer and Professional Burrito Photographer™. Below is a sampling of the various projects that I lead during my time with Laughing Planet.
— ALL THINGS DIGITAL —
— SMART BEANS —
CONCEPT | DESIGN | SOURCING | LAUNCH
BEANS BEANS, THE MAGICAL FRUIT
Know what’s even more magical? Organic, locally sourced, food alliance certified, beans that are grown using No-Till Farming methods. The idea was simple: Take a menu item that customers already know and love and turn it into something that be introduced into a retail line, so that they could enjoy it from the comfort of their own home. To stay true to the company’s values, I sourced packaging that is made from recycled materials and priced them to be accessible to a wider group of customers.